Transforming brands through data-driven marketing strategies and compelling creative campaigns. 5+ years of proven results in driving growth and optimizing performance.
Passionate about combining creativity with analytics to drive meaningful business growth
With over 5 years of experience in digital marketing and data analytics, I specialize in developing comprehensive strategies that bridge the gap between creative campaigns and measurable results. My approach combines deep market insights, user behavior analysis, and performance optimization to deliver exceptional ROI for clients across various industries.
Detailed examples of my problem-solving approach and measurable results
Led comprehensive digital marketing strategy to reverse declining online sales for established fashion retailer
25% decrease in online sales over 6 months, conversion rate dropped to 1.2%, inefficient ad spend with poor ROAS
Additional: Reduced customer acquisition cost by 35%, increased average order value by 22%
Developed comprehensive content strategy to improve lead generation and brand awareness for emerging SaaS platform
Low organic traffic (2,000 monthly visitors), poor lead quality score (3/10), inconsistent brand messaging across channels
Generated 340 qualified leads, improved domain authority from 15 to 28
Executed end-to-end marketing campaign for fitness app launch targeting health-conscious millennials
New product launch in saturated market, zero brand awareness, limited budget, tight deadline for market entry
Featured in 'New & Noteworthy' section, 78% user retention after 30 days
A showcase of creative campaigns and design work that drove measurable results
Designed cohesive visual identity for sustainable fashion brand's Earth Day campaign
Responsive email designs for B2B software company's product launch sequence
Complete rebrand for fintech startup including logo, color palette, and brand guidelines
Data visualization pieces simplifying complex market analysis for executive presentations
High-converting landing pages for PPC campaigns across multiple industries
Social video content for health and wellness brand's product launch
Data visualization examples that drive strategic decision-making
Real-time tracking of campaign performance across all digital channels
Identified social media as highest ROI channel (4.2x), leading to 30% budget reallocation and 25% overall performance improvement
Enabled data-driven budget optimization resulting in $120K annual savings
Comprehensive view of online store performance with predictive analytics
Geographic analysis revealed Pacific Northwest as untapped high-value market, resulting in targeted expansion strategy
Informed market expansion that generated $400K additional revenue in Q1
Content marketing effectiveness tracking with engagement and conversion metrics
Long-form content (2000+ words) generated 3x more qualified leads than short-form, informing content strategy pivot
Content strategy optimization increased lead generation by 85% while reducing production costs
Ready to discuss your next marketing challenge? Let's connect and create something amazing.
ani.chakravarty1994@gmail.com
+91-7007588322
Pune, India